The Selfridges Guide to the New Season
When did September happen? Well, reality check, it has (eek), which means our evolutionary instinct to kit ourselves out for the new school term season has well and truly kicked in. As always, we're here to help: here’s what to wear for the next six months, and beyond.
The must-own material: velvet
Good news, your velvet treasures from last season are still as valuable as ever.
What’s new for AW17? Traditional jewel-like tones are joined by sweet shades of marshmallow pink, sherbet yellow and bubblegum blue, making us feel like kids in a candy store.
Your go-to designers: Rejina Pyo, Etro, Galvan
Selfridges says: Fancy a stroke?
The key colour: red
It was a colourful season, so choosing just one standout shade wasn't easy. But when Givenchy unveiled its entirely crimson collection (to mark the end of Riccardo Tisci’s 12-year tenure as creative director), we knew we had a winner.
Your go-to designers: Givenchy, Gucci, Victoria Beckham
Selfridges says: It’s the ultimate power hue, so accessorise with your most fearless attitude. And maybe an apple or two.
The key influence: luxury streetwear
The gap between streetwear and luxury fashion has long been closing, and this season, the relationship took a more glamorous turn, as sporty eveningwear, souped-up tracksuits and embellished bombers ruled the runways.
Your go-to designers: Alexandre Vauthier, Off-White, Vetements
Selfridges says: New-to-Selfridges label Alexandre Vauthier is our buyers' top tip for world domination
The big statement: sculptural shapes
Designers turned up the volume this season, experimenting with architectural lines and deconstructed shapes. The bigger the better.
Your go-to designers: Rosie Assoulin, Maticevski, Ellery
Selfridges says: Why reserve high-drama looks for evenings only? We say, make a scene at work in giant ruffles.
The standout collection: Calvin Klein
Raf Simons’ highly anticipated first collection for Calvin Klein sent us all aflutter. The varsity jackets, Wall Street suiting and structured double denim paid tribute to the brand’s all-American roots, while the deconstructed knits and glossy transparent layers marked a fresh new era for the label.
Selfridges says: We defy you to show us a more perfect leather jacket than this.
The print of the season: tartan
Autumn/winter calls for a good checked print, and this season, traditional tartan goes wild. Don’t be afraid to mix your prints and experiment with avant-garde shapes; you know your inner anarchist wants to…
Your go-to designers: Junya Watanabe, Balmain, Loewe
Selfridges says: Kilts are key. Sporrans optional.
The updated classic: the casual tux
Suiting is back in the spotlight for AW17, and this time it’s all about relaxed silhouettes and lots of velvet. Opt for Frame’s velvet leopard-print tux, if you dare…
Your go-to designers: Dries Van Noten, Racil, Stella McCartney
Selfridges says: Mismatched or worn together, the casual tux unlocks so many outfit options, we reckon we could live in it all week.
The hero item: the robe dress
The nonchalance of a robe, the glamour of a dress. If you just buy one thing this season, make it this.
Your go-to designers: Attico, Co and Diane von Furstenberg
Selfridges says: What does Mariah Carey wear when she gets out of the shower? We bet it looks a bit like this sequined number from Attico – our top pick of the season.